ICT & Digital Business

AIAL

ICT & Digital Business

Course Code: IDB – 102

Duration: 12 Months Study (4 Semesters) + 4 Months Internship
Mode: Practical, Project-Based Learning

Course Goal

To equip learners with practical ICT and digital business skills, enabling them to design, launch, and scale digital enterprises or secure ICT-related employment.

Course Objectives

By the end of the program, learners will be able to:

  1. Use ICT tools for productivity, communication, and collaboration.
  2. Set up and manage e-commerce platforms.
  3. Apply digital branding and marketing strategies.
  4. Use automation and data analytics for business growth.
  5. Launch and scale digital businesses or freelance careers.

Delivery Methods

  • Lectures & Demonstrations (concepts + walkthroughs)
  • Hands-on Practical Sessions (labs, workshops)
  • Case Studies & Simulations
  • Capstone Project (end of program)
  • Internship Placement (real industry exposure)

Required Tools & Resources

  • Computer/Laptop with internet access
  • Productivity tools (Google Workspace, MS Office)
  • E-commerce platforms (Shopify, WooCommerce – free/ trial versions)
  • Design tools (Canva, Photoshop optional)
  • Marketing & automation tools (Mailchimp, Meta Business Suite, Zapier, Tidio)
  • ERP/CRM demo platforms (e.g., Odoo, Hubspot – free versions)

Evaluation & Grading

Component

Weight (%)

Continuous Assessments (Assignments, Presentations, Practical Labs)

30%

Mid-Semester Exams (Practical & Written)

20%

Capstone Project

20%

Final Examination

20%

Internship Report & Supervisor Evaluation

10%

Total = 100%

Total: 6 Credit Hours | 480 Contact Hours

Program Summary

Semester

Credit Hours

Contact Hours

Semester 1

8

120

Semester 2

10

150

Semester 3

10

150

Semester 4

10

150

Internship

6

480

Grand Total: 44 Credit Hours | 1,050 Contact Hours

EDUBIN0339.png
EDUBIN0338.png
EDUBIN0337.png
Total: 6 Credit Hours | 480 Contact Hours

Internship (4 Months)